Market launch of Hommage Luxury Hotels Collection
subheadline A tribute to the luxury hotel industry Never before have so many hotel brands been launched as in recent years. Launching a new brand in the luxury segment on the German market is therefore anything but an easy task. As COO of Dorint, Jörg T. Böckeler has taken on this task and has set the goal of making the luxury [...]
Location profiling for Schwabinger Tor
Project Detail How the new Schwabing is(s)t Construction site noise, constantly changing traffic routes, unforeseen delays and other obstacles are common side effects of new construction projects. A permanent challenge, especially for the first tenants, if they are dependent on footfall. For the first four commercial tenants of the new Schwabinger Tor neighbourhood, who come from the food sector, it was therefore [...]
Craftsman marketing for Knauf
Project Detail Craftsman marketing from the global market leader Although we have a wealth of experience in the construction and supplier sector and are familiar with the special features of multi-level sales, a new customer first requires a dive into the inner workings of the brand and the marketing organisation. Because this is exactly what characterises the way BALLEYWASL works, we were commissioned by Knauf to develop a [...]
Market launch for Hotel Ambassador Zurich
Project Detail Corporate Identity for hotel and opening website Challenge, & Solution The Hotel Ambassador is the only small luxury hotel in Zurich and the signature hotel of the Meili Selection Hotels, which unites five hotels in Zurich and two in Graubünden. Because each hotel in the group has its own individual character and personality, the owners invest [...]
Guest magazine for Bad Tölz Tourism
Bad Tölz Magazine Project Detail Magazine Print is effective - as the Bad Tölz Tourist Information Centre is well aware. Especially when good content is attractively presented. A magazine is a sign of appreciation for customers and guests and can be used perfectly as a springboard for digital communication. QR codes are established and [...]