Schwabinger Tor - Standort-Profilierung - BALLEYWASL

This is the new Schwabing

Construction site noise, constantly changing traffic routes, unforeseen delays and other obstacles are common side effects of new-build projects. A permanent challenge, especially for the first tenants, if they are dependent on footfall. It was therefore necessary to develop a memorable campaign for the first four commercial tenants of the new Schwabinger Tor neighbourhood, who come from the food sector.

Schwabing eats here

Modern, urban and approachable images pick up on the Schwabing attitude to life, show belonging and create connection.

Schwabing eats regional

Large-scale visuals not only conceal unfinished construction sites, but also draw attention to current and future offers. The measures are complemented by large-format posters, city lights and radio adverts.

More from Content marketing and production, Social Media Marketing Discover

Content strategy, social media strategy, channel development and expansion, community management, social listening, sales literature

Münchener Wohnen – Employer Branding

Content strategy, social media strategy, channel development and expansion, community management, social listening, sales literature

Klosterfrau Healthcare Group – Interne Kommunikation

Content strategy, social media strategy, channel development and expansion, community management, social listening, sales literature

AWO Oberbayern – Employer Branding und Recruiting

Marketing and growth strategy, content development, landing and funnel pages, organic social media, social selling, community management

Aestheticum Tübingen – Marke und Marketing

Content strategy, social media strategy, channel development and expansion, community management, social listening, sales literature

MG Motor Deutschland – Content und Social Media

Strategy, refresh design, social media campaign, community management, event conception and realisation

seemaxx Outlet Center – Reloaded

Positioning in the lifestyle medicine sector. Design facelift, content production, social media set-up, channel management, community management, organic posts, paid ads, conversion tracking.

Med for Balance Zürich – Content und Social Media

Corporate design, brand design, logo design, style guide, implementation, web design, UX/UI design, WordPress, responsive design.

REAX Advisory – Markteinführung

Content creation, video production, advertising for young talent, social recruiting, corporate influencers, storyboard and script, direction and art direction.

Profol – Recruiting Kampagne

Strategy, refresh design, social media campaign, community management, event conception and realisation

seemaxx Outlet Center – the beginning

Brand strategy, brand architecture, corporate values, brand book, implementation, website relaunch, values communication

Profol – Neuer Marktauftritt

Brand development, style guide, event communication, pre-opening website, visual content production (photo), investor brochure

WALD.WEIT Hotel & Retreat – Markenentwicklung

Design refresh, corporate design, visual content production (photo and video), website relaunch, social media

Waldhotel Heppe – Neuer Marktauftritt

Magazine development, editorial design, journalistic editing, digital extension to online magazine

BVK Bayerische Versorgungskammer – Versicherten-Magazin

Magazine development, corporate publishing, editing, design, visual content production (photo and film), digital extension

Hotel Deimann – Gästemagazin

Design refresh, social media strategy, creation, storyline, post conception and design, distribution

IROIN Influencer Software – Lead Performance

Concept, creative concept, visual content production (photo), career page, campaign assets

AKDB Anstalt für Kommunale Datenverarbeitung Bayern – Employer Branding

Brand concept, corporate design, brand book, website relaunch, investor brochure

Hommage Luxury Hotels Collection – Markendesign

Location profiling, joint advertising, space marketing, visual content production (video), increasing footfall